Priceline is dedicated to helping women look good, live well and feel great. We have a vision to be Australia's leading health, beauty and wellbeing retailer, and we're on the right track. Why is Priceline a cut above the rest? Because we're dedicated to being first with beauty trends, specialist advice and the best prices.
How does Priceline look after you?
We're dedicated to being first with beauty trends and brands. We work with leading makeup artists and the big beauty brands, so you can have the latest beauty advice at your fingertips. With cosmeticians and pharmacists available in our store, you can get up to date advice and makeovers any time you want to walk in the door.
The Sisterhood Foundation is what makes us really different. It becomes more than just a beauty choice when you are supporting women in need through our six charities across Australia. Check out how much money the Sisterhood Foundation has raised so far here.
We're Australia's #1 for beauty advice, trends and personal service.
EASTER, ANZAC DAY & LABOUR DAY PUBLIC HOLIDAY TRADING HOURS 2026
GOOD FRIDAY (3rd April) - CLOSED
EASTER SATURDAY (4th April) - 10AM-3PM
EASTER SUNDAY (5th April) - 10AM-3PM
EASTER MONDAY (6th April) - 10AM-3PM
ANZAC DAY (25th April) - CLOSED
LABOUR DAY (4th May) - CLOSED